Colgate total whitening toothpaste

BeautySignal summary

Ingredients identified

67%

12 of 18

Fragrance

None found

No declared allergens

Regulatory notes

1

EU

Preservatives

0

1 UV filter

We could only identify 67% of this declaration, so the summary above is incomplete. The unidentified entries are still listed below, exactly as printed.

Worth knowing

• Subject to a regulatory restriction

  One or more ingredients in this product are restricted in at least one market. The restriction is usually a concentration limit or a limit on the type of product.

  From: Titanium Dioxide

  Why are we telling you this?

  Points at a named instrument rather than implying a general hazard. The specific provision is shown with the ingredient.

• Contains UV filters

  This product contains UV filters. Which filters are permitted, and at what concentration, differs between markets.

  From: Titanium Dioxide

  Why are we telling you this?

  UV filters are among the most tightly regulated cosmetic ingredients, and the permitted set differs between the EU, the US and elsewhere.

• Contains sulphate surfactants

  This product contains a sulphate surfactant. These clean effectively and lather well; some people find them stripping on hair or skin.

  From: Sodium Lauryl Sulfate

  Why are we telling you this?

  A widespread preference, particularly in haircare. Presented as a preference rather than a safety matter, because that is what it is.

• stannous fluoride 0.454% inactive ingredients waterNot yet in our database
• Sorbitol

  Humectant

  A sugar alcohol used as a humectant and, in oral products, as a sweetener that does not feed decay bacteria.

  Function: Humectant

  More about Sorbitol
• Hydrated Silica

  Abrasive

  A mild mineral abrasive used in toothpaste to polish the tooth surface.

  Function: Abrasive, Viscosity control

  More about Hydrated Silica
• GlycerinGlycerine

  Humectant

  A very widely used humectant: it draws water into the upper layers of the skin and helps a product feel less drying.

  Function: Humectant, Solvent

  More about Glycerin
• peg-12Not yet in our database
• Tetrasodium Pyrophosphate

  Chelating agent

  Used in toothpaste to help stop mineral deposits hardening on teeth.

  Function: Chelating agent

  More about Tetrasodium Pyrophosphate
• flavorNot yet in our database
• Sodium Lauryl Sulfate

  Surfactant

  A strong sulphate surfactant with a high lather. Effective, and more likely than milder surfactants to feel stripping on skin or hair.

  Function: Surfactant

  More about Sodium Lauryl Sulfate
• zinc phosphateNot yet in our database
• Cellulose Gum

  Viscosity control

  A plant-derived thickener that gives toothpaste and creams their body.

  Function: Viscosity control

  More about Cellulose Gum
• Sodium Citrate

  pH adjuster

  Used to adjust and hold the acidity of a formula.

  Function: pH adjuster, Chelating agent

  More about Sodium Citrate
• microcrystalline celluloseNot yet in our database
• Sodium Saccharin

  Conditioning agent

  A sweetener used to make toothpaste and mouthwash palatable. It is not swallowed in any quantity.

  Function: Conditioning agent

  More about Sodium Saccharin
• Cocamidopropyl Betaine

  Surfactant

  A mild coconut-derived surfactant, usually paired with a stronger one to soften its effect.

  Function: Surfactant

  More about Cocamidopropyl Betaine
• Xanthan Gum

  Viscosity control

  A natural thickener that gives a formula its texture and keeps ingredients suspended.

  Function: Viscosity control

  More about Xanthan Gum
• Citric Acid

  pH adjuster

  Most often used in small amounts to bring a formula to its intended acidity rather than as an exfoliant.

  Function: pH adjuster, Chelating agent

  More about Citric Acid
• sucraloseNot yet in our database
• Titanium Dioxide

  UV filter

  UV filter

  A mineral UV filter that sits on the surface. Also very widely used as a white colourant.

  Function: UV filter, Colourant, Opacifier

  EU · restricted

  Regulation (EC) No 1223/2009, Annex VI / Annex IV — maximum 25 % w/w as a UV filter

  Separate conditions apply to nano forms and to use in products that could be inhaled.

  More about Titanium Dioxide

About this record

Verification

Imported from a source we trust but not yet checked by hand. The barcode matched; the details may not be complete.

Ingredients recorded

12 September 2026

Sold in

united-states

Ingredient lists change when a product is reformulated, and differ between markets. If something here matters to you, check the pack in your hand — and for a health concern or a reaction, speak to a pharmacist or doctor. Report something wrong with this record.